The Ministry of Information & Broadcasting project
The Ministry of Information & Broadcasting organised the M.O.D.I. Fest, an interactive outreach program, with an objective of highlighting the achievements of the government over the last three years. The event informed citizens about various schemes and initiatives in areas related to youth, women, SMEs and traders, farmers, marginalised and poor sections of society, and key opinion leaders. It was also a platform to express citizens’ views/issues directly to the Prime Minister of India through ‘Jan Ki Baat’. The aim of the report on the event was to spread awareness about financial inclusion and social empowerment in a very visual and reader-friendly way. The publication’s imaging and narrative impacted the way such a formal and intense event was projected to a heterogeneous audience.